For maximum lift with minimised damage thanks to the integrated Hair-Bond Technology​ With a NEW, gentler scent with less chemical odour and a dust free formula.​

• - NEW Lightener 9+ (Blue)​.
• - 9+ levels of lift and clean blonde results​.
• - Integrated Hair-Bond Technology that ensures reduced hair breakage by up to 90%​.
• - Suitable for all hair techniques and hair types​.
• - Intermixable with BLONDE EXPERT Ultra-Cool Booster on darker bases​.

Sustainability

• - Mono materials are now used instead of mixed, for optimal recycle.
• - Overall reduction of more than 70% of packaging weight.
• - Ease of transportation & storing.
• - Reduces size of waste as able to be folded flat.